Don’t Settle for Less… You can Have More

The new generation Pantene hair care offers a promising future.

 

Modern life is full of challenges a career that we perform, a full social calendarof events, a happy personal life and a beauty routine that let us always impeccable. But while we’re busy with all these things, we need a great hair gives us the confidence to be able to shine even more.

In addition to this daily struggle of all women to get that hair, scientists working behind the scenes to help us and with brilliant results. Recent investigations have revealed that the oxidizing minerals in the water settle in the hair producing free radicals that weaken your structure and lead to possible ruptures, encrespamento and split ends. Since all wash your hair several times a week, it is not surprising that we find difficulties to get this hair healthy and shiny, wash after wash.

 

THE MINERALS UNDER THE MICROSCOPE

 

The team of scientists Pantene Pro-V analyzed more than 6,000 cm hair of women from 9 countries and found that hair of all shapes and sizes were subject to accumulation of oxidizing minerals in water. Although some of these minerals are important for the body and have to an important role for the health of the hair, the hair fibers can absorb excessive amounts of external sources. The minerals oxidants produce free radicals that attack the hair structure, breaking their bonds of keratin. Over time, the hair becomes more fragile and damaged since your interior.

 

REPAIRING EFFECT OF KERATIN

 

To prevent this problem, Pantene Pro-V reformulated your entire range of shampoos and 2:00 pm 1, with antioxidant that prevents the oxidation damage, since the interior of the hair. The use of the new range along with the conditioners, treatments and styling products from Pantene has as a result a visibly healthier hair, wash after lava gem.

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